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3 Live Event on technology – 2016-07-21 5:00pm, New Hall
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2 Live Event on technology – 2016-07-21 5:00pm, New Hall
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1 Live Event on technology – 2016-07-21 5:00pm, New Hall
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Assortment of products
If you are planning to open an appliance store from scratch, you need to prescribe the assortment of the store. There are basic products for which the customer comes to the site, and related products that will increase your average check.
An online appliance store usually has these categories:
- cell phones and accessories;
- TVs and home theaters;
- laptops and computers;
- cameras and camcorders;
- large home appliances;
- small household appliances;
- grooming equipment.
Important: Each category should be divided into subcategories to make it easier for a potential customer to find the right product. The price lists of your suppliers will help you form a clearer list of categories.
Remember that your competitors, who have been on the market for a long time, have a very large selection of goods. Make sure that you have the same choice. The wider the range, the better, but within reason. It is also recommended to take the time to study which products are in the greatest demand among consumers. Search engines and keyword research services, such as Google AdWords, will help you with this. That way you’ll know which products should be added to your site in the first place.
The main tasks that are important to solve before opening an online store
Before you get down to practical action, you need to learn the basic concepts and business processes that drive any online store. Trading is always a risk and working in a highly competitive environment, so for your business to be successful, you need to think through every detail right down to the smallest detail. What to pay attention to before opening a store, you will learn further in this article.
Are you thinking where to start? Here’s a list of the main steps you need to carefully plan before opening a store:
- Collaboration with suppliers;
- Assortment of goods;
- Main competitors;
- Target audience;
- Seasonality;
- Payment systems and delivery of goods.
How to open an online store of home appliances and electronics
Today you will learn how to create an online store with your own efforts and make your business a success.
Household appliances and gadgets have become our indispensable companions. They make life easier and save time. That’s why online electronics stores are so popular. All appliances break down over time, and buyers come for a new one. In addition, manufacturers are constantly releasing new and improved models that are instantly dispersed among consumers. And in a world where almost everything can be bought with delivery, online stores are gradually overtaking conventional retail outlets in popularity.
Consequently, if you open an appliance and electronics store, you will always have good profits.
Online marketplace for home appliances and electronics
The study presents data on household appliances and electronics stores, which are included in the top 1000 online retailers by number of orders for the year, as well as the largest universal marketplaces – for the latter only sales in the Electronics category are taken into account.